Comments on: Eric Hillerbrand sees a profitably semantic future for our relationship with brands http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/ Linked Data, Cloud Computing, Semantic Web, SaaS, PaaS, more Fri, 10 Feb 2012 10:47:05 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: aboynejames http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-344 aboynejames Wed, 22 Apr 2009 15:29:29 +0000 http://cloudofdata.com/?p=515#comment-344 Sounds a good idea, I am not sure how big a reach the VRM idea has in the semantic web community, more exposure can do no harm I'd say. Sounds a good idea, I am not sure how big a reach the VRM idea has in the semantic web community, more exposure can do no harm I’d say.

]]> By: aboynejames http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-617 aboynejames Wed, 22 Apr 2009 15:29:00 +0000 http://cloudofdata.com/?p=515#comment-617 Sounds a good idea, I am not sure how big a reach the VRM idea has in the semantic web community, more exposure can do no harm I'd say. Sounds a good idea, I am not sure how big a reach the VRM idea has in the semantic web community, more exposure can do no harm I’d say.

]]> By: Paul Miller http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-343 Paul Miller Wed, 22 Apr 2009 10:04:06 +0000 http://cloudofdata.com/?p=515#comment-343 That's a good point, Paul. A lot of markets do this, though - at least to start with. Inkjet printer manufacturers still practically give their printers away - and deliberately keep changing the design of cartridges with new printers - in the hope that they will generate the bulk of their revenue from the refills, despite the fact that I can get refills more cheaply from third parties. I'm not sure that Eric's model is dependent upon the lock-in, although it is a factor that could be seen to create a value proposition for the retailers at the outset. That’s a good point, Paul. A lot of markets do this, though – at least to start with. Inkjet printer manufacturers still practically give their printers away – and deliberately keep changing the design of cartridges with new printers – in the hope that they will generate the bulk of their revenue from the refills, despite the fact that I can get refills more cheaply from third parties.

I’m not sure that Eric’s model is dependent upon the lock-in, although it is a factor that could be seen to create a value proposition for the retailers at the outset.

]]> By: Paul Miller http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-616 Paul Miller Wed, 22 Apr 2009 10:04:00 +0000 http://cloudofdata.com/?p=515#comment-616 That's a good point, Paul. A lot of markets do this, though - at least to start with. Inkjet printer manufacturers still practically give their printers away - and deliberately keep changing the design of cartridges with new printers - in the hope that they will generate the bulk of their revenue from the refills, despite the fact that I can get refills more cheaply from third parties. I'm not sure that Eric's model is dependent upon the lock-in, although it is a factor that could be seen to create a value proposition for the retailers at the outset. That’s a good point, Paul. A lot of markets do this, though – at least to start with. Inkjet printer manufacturers still practically give their printers away – and deliberately keep changing the design of cartridges with new printers – in the hope that they will generate the bulk of their revenue from the refills, despite the fact that I can get refills more cheaply from third parties.

I’m not sure that Eric’s model is dependent upon the lock-in, although it is a factor that could be seen to create a value proposition for the retailers at the outset.

]]> By: Paul Miller http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-342 Paul Miller Wed, 22 Apr 2009 10:00:11 +0000 http://cloudofdata.com/?p=515#comment-342 James, thanks. I'd agree that there was a lot of VRM in what Eric was talking about, even though neither of us actually used the term. Maybe I should get Doc on, to share <em>his</em> perspective? James, thanks. I’d agree that there was a lot of VRM in what Eric was talking about, even though neither of us actually used the term.

Maybe I should get Doc on, to share his perspective?

]]> By: Paul Miller http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-615 Paul Miller Wed, 22 Apr 2009 10:00:00 +0000 http://cloudofdata.com/?p=515#comment-615 James, thanks. I'd agree that there was a lot of VRM in what Eric was talking about, even though neither of us actually used the term. Maybe I should get Doc on, to share <em>his</em> perspective? James, thanks. I’d agree that there was a lot of VRM in what Eric was talking about, even though neither of us actually used the term.

Maybe I should get Doc on, to share his perspective?

]]> By: aboynejames http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-341 aboynejames Wed, 22 Apr 2009 09:56:05 +0000 http://cloudofdata.com/?p=515#comment-341 A thoughtful interview, I think you were talking about VRM a lot of the time, http://cyber.law.harvard.edu/projectvrm/Main_Page A thoughtful interview, I think you were talking about VRM a lot of the time, http://cyber.law.harvard.edu/projectvrm/Main_Page

]]> By: aboynejames http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-614 aboynejames Wed, 22 Apr 2009 09:56:00 +0000 http://cloudofdata.com/?p=515#comment-614 A thoughtful interview, I think you were talking about VRM a lot of the time, http://cyber.law.harvard.edu/projectvrm/Main_Page A thoughtful interview, I think you were talking about VRM a lot of the time, http://cyber.law.harvard.edu/projectvrm/Main_Page

]]> By: gearon http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-340 gearon Wed, 22 Apr 2009 03:05:11 +0000 http://cloudofdata.com/?p=515#comment-340 At about 34:30 Eric talks about a hypothetical retailer who can help him work out that he consumes 2.3G of milk per week, and can provide him with exactly that amount, plus some other things he needs, and the refillable container can only be refilled by that provider. I liked it all up to the "vender lock in" at the end (ie. refilling the milk container). Sure, that vender has now put a cost on changing to another vender, and at face value that seems desirable (from the vender's perspective). But what happens when a competitor removes that restriction? Consumers tend to prefer not being locked in to one vender, and once one vender removes this restriction, then they ALL have to. TBL talked about that effect on the Web, and even Eric touched on this area when he mentioned Amazon taking a big risk that paid off when they included external retailer's information. But I don't want to sound too critical. It was another enjoyable interview, thanks. And thanks too, to Eric for his insights. At about 34:30 Eric talks about a hypothetical retailer who can help him work out that he consumes 2.3G of milk per week, and can provide him with exactly that amount, plus some other things he needs, and the refillable container can only be refilled by that provider.

I liked it all up to the “vender lock in” at the end (ie. refilling the milk container). Sure, that vender has now put a cost on changing to another vender, and at face value that seems desirable (from the vender’s perspective). But what happens when a competitor removes that restriction? Consumers tend to prefer not being locked in to one vender, and once one vender removes this restriction, then they ALL have to. TBL talked about that effect on the Web, and even Eric touched on this area when he mentioned Amazon taking a big risk that paid off when they included external retailer’s information.

But I don’t want to sound too critical. It was another enjoyable interview, thanks. And thanks too, to Eric for his insights.

]]> By: gearon http://cloudofdata.com/2009/04/eric-hillerbrand-sees-a-profitably-semantic-future-for-our-relationship-with-brands/comment-page-1/#comment-613 gearon Wed, 22 Apr 2009 03:05:00 +0000 http://cloudofdata.com/?p=515#comment-613 At about 34:30 Eric talks about a hypothetical retailer who can help him work out that he consumes 2.3G of milk per week, and can provide him with exactly that amount, plus some other things he needs, and the refillable container can only be refilled by that provider. I liked it all up to the "vender lock in" at the end (ie. refilling the milk container). Sure, that vender has now put a cost on changing to another vender, and at face value that seems desirable (from the vender's perspective). But what happens when a competitor removes that restriction? Consumers tend to prefer not being locked in to one vender, and once one vender removes this restriction, then they ALL have to. TBL talked about that effect on the Web, and even Eric touched on this area when he mentioned Amazon taking a big risk that paid off when they included external retailer's information. But I don't want to sound too critical. It was another enjoyable interview, thanks. And thanks too, to Eric for his insights. At about 34:30 Eric talks about a hypothetical retailer who can help him work out that he consumes 2.3G of milk per week, and can provide him with exactly that amount, plus some other things he needs, and the refillable container can only be refilled by that provider.

I liked it all up to the “vender lock in” at the end (ie. refilling the milk container). Sure, that vender has now put a cost on changing to another vender, and at face value that seems desirable (from the vender’s perspective). But what happens when a competitor removes that restriction? Consumers tend to prefer not being locked in to one vender, and once one vender removes this restriction, then they ALL have to. TBL talked about that effect on the Web, and even Eric touched on this area when he mentioned Amazon taking a big risk that paid off when they included external retailer’s information.

But I don’t want to sound too critical. It was another enjoyable interview, thanks. And thanks too, to Eric for his insights.

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